Viviane Harder


Design & Art Direction














Viviane Harder is a graphic designer and art director from Hamburg, Germany. Her work mainly focuses on digital design and branding. Passionate about meaningful, sustainable solutions, she has worked with a range of clients and creative companies all over the world. But hey, feel free to contact her and find out for yourselves.

MUNICH PHILHARMONICWEBSITE
2023

Munich Philharmonic Website

Designing a digital presence for the Munich Philharmonic, one of the world’s premier orchestras, required a harmonious blend of aesthetics and functionality. The mission was to create an engaging and accessible online platform that caters to a diverse audience of music enthusiasts, patrons, casual visitors and especially a young target group.
Work for Karl Anders.

 UI Design
User Experience (UX)
Website Conception
Digital Accessibility

🔗 www.mphil.de

Also, check out my recent article on digital accessibility (sorry, German version only).
CHAI – TEA, CHATS AND A.I.BRANDING
2023

Chai – Tea, Chats and A.I.

Chai is a networking event focused on the intersection of A.I. and design. The branding incorporates A.I. aesthetics and generative design, resulting in a series of posters, each showcasing a distinct collage of A.I.-generated elements. The logotype blends two contrasting typefaces that morph into one another.
Work for Karl Anders.

Branding
Gen A.I. 
Event Conception
BUCHSTABENLABORTYPE WORKSHOP
2024

Buchstabenlabor Workshop

Buchstabenlabor (Engl. Letter Lab) was a weekly typography workshop with 8- to 10-year-olds from a Hamburg elementary school. The workshop meant to explore the creative possibilities of designing letters in creative shapes, resulting in some truly amazing work. The typeface created is whimsical, bold and unique, showcasing the power of unbridled creativity and playfulness. The workshop was a special reminder that sometimes the best designs come from those who aren’t bound by rigid rules.

Workshop Concept
Teaching
OMEN EST NO MEN BRANDING & WEBSITE
2018

omen est nomen 
The browser plug-in for more gender equality in graphic design

How can you create gender equality in graphic design and thus create more visibility for female graphic designers, or give impetus to a long-term change by generating attention for the problem in a contemporary way? A browser plug-in that functions like an“ad blocker” and consequently blocks and censors male star designers and thus makes injustice visible .

Master's thesis at the Muthesius University of Fine Arts and Design

In collaboration with Anna Steinhilder und Julia Hebauf (Code Script) and Teja Metez (Code Website).

Concept
Design
Text
Illustration
UI Design
UX
SLIGHTLY UNSTABLEBRANDING & WEBSITE
2024

Slightly Unstable

Slightly Unstable is an independent design studio focusing on interor design, placemaking and sustainable architectural solutions. The two founders, Nesh and Javi, are especially passionate about lasting relationships and co-creative, sustainable solutions across the public sector, international arts and culture and also a variety of commercial clients.

Branding
UI Design
User Experience

🔗 slightlyunstable.space


Find more work on instagram.com.
SVARMONYART DIRECTION & WEBSITE
2021–2024
 
svarmony

 As an innovative hybrid of tech studio and creative consultancy, svarmony combines years of expertise, goal-oriented flexibility and a progressive product focus. The company specializes in the development of AR-based indoor and outdoor navigation systems as well as related services and comprehensive, scalable XR solutions. As intelligent and precise as a swarm, as smooth and harmonious as Ebony and Ivory: the design language therefore consistently emphasizes the duality of the analog and digital worlds, the connection between technology and nature. A design concept that embodies the amazing possibilities of modern reality simulations in its entirety. 

Work for Karl Anders.

Art Direction
Brand Developement
 UI Design
UX Design
Spatial Communication

🔗 svarmony.com
KOLORADOBRANDING & WEBSITE
2022

Kolorado Creative Playground

Kolorado is Hamburg’s latest and surely most colorful event space, dubbed a creative playground for artists, talkers, thinkers or simply a birthday party to remember.
Inspired by the unique architecture and interior design (and of course that one world-famous German candy mix), a playful and versatile design system was created. The clever principle can be applied to various touchpoints such as web, social media, posters, merch, marketing, interior and signage.
Work for Karl Anders.

Branding
 UI Design
Spatial Communication

🔗 kolorado.karlanders.io